johnteesdale

Tech Perks

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Project Intro

Tech Perks was originally called “Perks for People” The new brand and name were chosen to more specifically call out the company's mission. The new brand also needs to convey a fun, exciting, and friendly image to help get more people to sign up.

Since Tech Perks is primarily a reseller most of the brand imagery is made up of reused assets from the many brands that Tech Perks sells. Tech Perks’ design system is built around using assets in a creative way to easily create new designs from preexisting assets. The primary design feature of Tech Perks is the use of brand shapes mixed with product imagery to create dynamic compositions.

Rebrand

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New Face, New Name, Same Great Deals

Tech Perks was originally called “Perks for People” the new brand and name were chosen to more specifically call out the company's mission. The new brand also needs to convey a fun, exciting, and friendly image to help get more people to sign up.

Since Tech Perks is primarily a reseller most of the brand imagery is made up of reused assets from the many brands that Tech Perks sells. Tech Perks’ design system is built around using assets in a creative way to easily create new designs from preexisting assets. The primary design feature of Tech Perks is the use of brand shapes mixed with product imagery to create dynamic compositions.

Logo Page Type Hierarchy Photography
Brand Colors Brand Shapes Compsitions

Website Redesign

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Better Shopping Experience

In addition to the rebrand a whole new website was created using Shopify.

New Site
New Site in Computer Tech Perks for People Landing Page Tech Perks Register Page
Old Site
Old Site in Computer Tech Perks Partner Page Tech Perks Store Front

Marketing Material

Flyers, Banners, Emails and More!

As part of the rebrand, Tech Perks needs new marketing material. This marketing material included emails, website banners, and sales flyers.

Banners
Banner 1 Banner 2 Banner 3
Flyers
Onboarding Flyer Sales Flyer
Emails
Tech Perks Marketing Email Tech Perks Cold Call Email